Fitness & Personal Training
Madison, WI
Custom Fitness Specialists is a results-driven training studio in Madison offering personalized fitness and nutrition coaching. Founded and run by experienced trainers Lisa Feran and Ron Gratz, they specialize in 1-on-1 customized training programs, small group strength training (capped at 8 people), nutrition coaching, and contest prep for bodybuilding competitors. Their science-based approach focuses on helping clients build strength, lose fat, and improve overall wellness in a non-intimidating environment—with no contracts and the flexibility to train in person or online.
Ideal for: Fitness beginners nervous about starting, strength-focused individuals, bodybuilding competitors, people seeking personalized nutrition guidance
Service area: Madison and Sun Prairie, WI
Customized 1-on-1 Programs: Every client receives a 100% personalized training program with dedicated coaching—never treated as just a number. Programs are tailored to individual goals, from weight loss to strength building to competition prep.
Flexible Format Options: Clients can choose between personal training, small group training (capped at 8), nutrition coaching, or contest prep. Sessions available in-person or online with no long-term contracts.
Comprehensive Nutrition Integration: Beyond training, their nutrition coaching teaches science-based fueling strategies and sustainable lifestyle habits, designed to help clients achieve lasting results.
Address: 6723 Seybold Rd, Madison, WI 53719
Phone: (608) 630-8324
Website: customfitnessspecialists.com
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