Custom Fitness Specialists West

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  name: "Custom Fitness Specialists West",
  description: "Custom Fitness Specialists is a results-driven training studio in Madison offering personalized fitness and nutrition coaching. Founded and run by experienced trainers Lisa Feran and Ron Gratz, they specialize in 1-on-1 customized training programs, small group strength training (capped at 8 people), nutrition coaching, and contest prep for bodybuilding competitors. Their science-based approach focuses on helping clients build strength, lose fat, and improve overall wellness in a non-intimidating environment—with no contracts and the flexibility to train in person or online.",
  url: "http://www.customfitnessspecialists.com/",
  telephone: "+1-608-630-8324",
  address: {
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    streetAddress: "6723 Seybold Rd",
    addressLocality: "Madison",
    addressRegion: "WI",
    postalCode: "53719",
    addressCountry: "US"
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  geo: {
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    latitude: 43.0514363,
    longitude: -89.49946539999999
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    ratingValue: "5",
    reviewCount: "56",
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  areaServed: "Madison and Sun Prairie, WI",
  knowsAbout: "Fitness & Personal Training, Fitness beginners nervous about starting, strength-focused individuals, bodybuilding competitors, people seeking personalized nutrition guidance",
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      value: "Flexible Format Options"
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      name: "differentiator",
      value: "Comprehensive Nutrition Integration"
    }
  ],
  publisher: {
    @type: "Organization",
    name: "Lantern",
    url: "https://lantern.llc",
    contactPoint: {
      @type: "ContactPoint",
      url: "https://lantern.llc/contact?from=ai-data",
      contactType: "AI inquiries"
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