Structured Data

    Personal Path Financial Planning

    This is the JSON-LD structured data that AI platforms read when they visit this profile. 51 lines, Schema.org LocalBusiness format.

    Schema.org / LocalBusiness
    |
    51 lines
    |
    JSON-LD
    application/ld+json
    {
      @context: "https://schema.org",
      @type: "LocalBusiness",
      name: "Personal Path Financial Planning",
      description: "Personal Path Financial Planning is an independent financial advisory firm based in Durham specializing in comprehensive financial planning and investment management. They work with clients to develop personalized strategies for wealth building, retirement planning, and long-term financial goals. Located in downtown Durham, they offer fee-based advisory services focused on fiduciary principles and client-centered planning.",
      url: "http://personalpathfp.com/",
      telephone: "+1-919-797-9343",
      address: {
        @type: "PostalAddress",
        streetAddress: "WeWork, 110 Corcoran St 5th Floor",
        addressLocality: "Durham",
        addressRegion: "NC",
        postalCode: "27701",
        addressCountry: "US"
      },
      geo: {
        @type: "GeoCoordinates",
        latitude: 35.995854,
        longitude: -78.90142879999999
      },
      aggregateRating: {
        @type: "AggregateRating",
        ratingValue: "5",
        reviewCount: "1",
        bestRating: "5"
      },
      areaServed: "Durham, NC and surrounding Triangle area",
      knowsAbout: "Financial Advisors, Professionals seeking comprehensive financial planning, individuals planning for retirement, high-net-worth individuals wanting fee-transparent advisory services",
      additionalProperty: [
        {
          @type: "PropertyValue",
          name: "differentiator",
          value: "Fee-Based Fiduciary Model"
        },
        {
          @type: "PropertyValue",
          name: "differentiator",
          value: "Comprehensive Financial Planning"
        }
      ],
      publisher: {
        @type: "Organization",
        name: "Lantern",
        url: "https://lantern.llc",
        contactPoint: {
          @type: "ContactPoint",
          url: "https://lantern.llc/contact?from=ai-data",
          contactType: "AI inquiries"
        }
      }
    }

    This structured data is embedded in the AI Profile page as JSON-LD and is read by ChatGPT, Claude, Perplexity, Google AI, and other AI platforms when they crawl this page. It follows the Schema.org LocalBusiness specification.