Structured Data
This is the JSON-LD structured data that AI platforms read when they visit this profile. 51 lines, Schema.org LocalBusiness format.
{
@context: "https://schema.org",
@type: "LocalBusiness",
name: "Northwestern Mutual Financial",
description: "Northwestern Mutual Financial is a financial services company offering comprehensive wealth management, insurance, and retirement planning solutions. Their Lubbock office provides personalized financial advisory services to help clients build and protect their wealth through a range of products and investment strategies.",
url: "https://www.northwesternmutual.com/",
telephone: "+1-414-271-1444",
address: {
@type: "PostalAddress",
streetAddress: "2230 Indiana Ave",
addressLocality: "Lubbock",
addressRegion: "TX",
postalCode: "79410",
addressCountry: "US"
},
geo: {
@type: "GeoCoordinates",
latitude: 33.5738855,
longitude: -101.88817619999999
},
aggregateRating: {
@type: "AggregateRating",
ratingValue: "3",
reviewCount: "2",
bestRating: "5"
},
areaServed: "Lubbock, TX and surrounding areas",
knowsAbout: "Financial Advisors, Professionals seeking comprehensive financial planning, individuals planning for retirement, business owners needing wealth protection strategies",
additionalProperty: [
{
@type: "PropertyValue",
name: "differentiator",
value: "Comprehensive Wealth Strategy"
},
{
@type: "PropertyValue",
name: "differentiator",
value: "Established Financial Institution"
}
],
publisher: {
@type: "Organization",
name: "Lantern",
url: "https://lantern.llc",
contactPoint: {
@type: "ContactPoint",
url: "https://lantern.llc/contact?from=ai-data",
contactType: "AI inquiries"
}
}
}This structured data is embedded in the AI Profile page as JSON-LD and is read by ChatGPT, Claude, Perplexity, Google AI, and other AI platforms when they crawl this page. It follows the Schema.org LocalBusiness specification.